Friday, 25 November 2011

Practice on final cut pro - Bradley Mills



Practice on final cut pro - Bradley Mills

I decided to create a video in order to become more familiar with editing, since i have not used final cut pro since last years task. I chose to replicate the NBA where amazing happens adverts in my own way. 



This video is the original advert that i wanted to take the structure of my movie from.


I decided to keep the intensity and emotion of the original advert whilst using Video rather than still images, because I wanted to gain more experience editing clips.

I chose to set the effects to a black and white setting, and I slowed the footage down in order to add to the generic intensity and emotion in the movie, the music I used is the same track as heard in the original advert which i downloaded and placed into my film.

I chose a clip from 'Space jam' for my opening sequence and cut the parts that I wanted to use and placed them in the video before the clips of my playing basketball. The continuity of the film was effected by this so i decided to fade the sound in and out and the visual in and out in order to create a clean transition.

I placed in text in order to explain the narrative 'My story' I chose carefully where to place the text in order to stand out and look 'good' visually. Because the text was white and the film was black and white effect i had to find a dark area to place the text usually on the roof or against the brick wall of my house.

At the end I wanted a certain part of the text to stand out from the rest so i changed the colour to black in order for the black text to stand out i had to place it over the lightest part of the shot which was the table at the bottom which created a good contrast.




This shot was particularly effective because the text appears above my head as I am looking up towards it, the ball in the air creates a border for the text.



1 comment:

  1. OK - it's good that you've taken the opportunity to do this Bradley, but don't squeeze time for discussion as a group about plans. The deadline for planning is this wednesday remember.

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